Natural Awakenings readers are intensely loyal. They are progressive, well educated and well informed. They are at the leading edge of an increasingly recognized demographic that has been dubbed “LOHAS,” which refers to those who want “Lifestyles of Health and Sustainability.” These individuals comprise one-third of the adult population in this country, or nearly 70 million consumers. Their purchasing decisions are value-driven and significantly affected by their concern about both human and planetary health.
Readership for our local edition of Natural Awakenings is about 70,000 people.
Results from our 2016 Readership Survey reveal our readership is:
85% female, between the ages of 35 and 54
60% have one or more college degrees
51% have an annual household income of more than 50K
66% have been reading Natural Awakenings for more than 2 years
34% share their copy with 2 or more additional readers
21% purchase from our advertisers between 1 and 3 times per month
88% purchase healthy or organic food
47% regularly attend spiritual or healing events
48% regularly attend exercise or fitness events
Natural Awakenings Healthy Living Magazine rated higher over TV, Radio, Internet and other print publications as the #1 source for health-related information. (Conducted by CVC: Circulation Verification Council)
Distribution / Circulation *
Natural Awakenings magazine is part of a growing family of locally owned magazines reaching over 4 million readers in 70+ national markets. By being part of a larger network of magazines, we can provide the latest health and wellness information available through feature articles written by nationally-recognized authors, as well as articles by local experts.
It’s easy to locate a local store or office near you that carries our monthly edition of Natural Awakenings magazine. See how your peers and competitors are making Natural Awakenings work for them and you’ll want to advertise in our publication too. Broward County’s Natural Awakenings prints about 28,000 magazines monthly and distributes them through a network of more than 500 local businesses in the area. To identify a location where you can pick up a copy, please email us and include your phone number. The Broward County Libraries have been carrying our publication since 2000.
Natural Awakenings is available throughout Broward County. There are 27 cities in the county: Coconut Creek, Cooper City, Coral Springs, Dania, Davie, Deerfield Beach, Fort Lauderdale, Hallandale, Hollywood, Lauderdale by the Sea, Lauderdale Lakes, Lauderhill, Lighthouse Point, Margate, Miramar, North Lauderdale, Oakland Park, Parkland, Pembroke Pines, Plantation, Pompano Beach, Southwest Ranches, Sunrise, Tamarac, Weston, West Park, and Wilton Manors. Call for a location near you.
If you are a Broward County business owner, and want to reach people in the Southeast Florida area, or beyond, email our office for specifics on identifying the best advertising fit for your business. You may even select to advertise in markets from among 70 other Natural Awakenings throughout the United States and Puerto Rico.
* March 23, 2020 update: we at Natural Awakenings are assessing daily how we can best serve the community, in getting our health and wellness information out to the public and at the same time, doing it in a way that is safe. We will be continuing to deliver to Whole Foods, and other large natural health stores and pharmacies as are on our distribution list. If your business is open and you want to be added to our distribution list, kindly contact us so we may include your location to our route list. This is a free service we offer our community. Due to the global pandemic, and the mandated business closures, we are reassessing daily our print quantity for the upcoming months and our distribution locations.